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How The 'Niche' Sex Toy Market Grew Into An Unstoppable $15B Industry

Lelo is behind some of the most luxurious, refined, and iconic objects of desire for women, men and couples due to a design-led approach that explores the intriguing space where digital technology meets human sensation. All Lelo’s products are designed to be as beautiful as those displayed with pride in our homes. Womanizer revolutionised the toy industry with its Pleasure Air Technology developed to close the orgasm gap between the sexes by gently and indirectly stimulating the clitoris with touch-free, sucking and massaging. Womanizer’s beautifully designed premium toys celebrate sexuality, equality and sexual empowerment. We-Vibe produces one of the world’s most recognised and respected lines of premium vibrating toys, each meticulously designed to work in sync with our body.

If you have a cold sore and you give your partner oral sex, you can infect them with the herpes virus. Even shallow insertion of the penis into the vagina (sometimes called dipping) carries risks for both partners. Jordi Lippe-McGraw is a freelance writer and editor covering travel, parenting, and wellness. She’s traveled to more than 50 countries on all seven continents (including Antarctica while five months pregnant) and equally loves penguins and truffles.

We recommend water-based lube because it is safe to use with all types of toys. Generally you don’t need to disinfect toys that only one person uses or that stay covered with condoms. Some nonporous, nonmotorized toys can go into the dishwasher without soap for steam sanitizing.

If you’re not sure where to start, don’t stress—a great way to narrow your search is to first figure out which categories appeal to you. From there, you can drill down on the specific toys within those categories that have the settings and functions that meet your needs. "Porous materials can be cleaned with soap and water or a toy cleaner. A gentle liquid soap, like you would use for your hands, is a fine choice for most toys," Deysach says. Visit the Planned Parenthood website to learn more about the various types of sex toys. With two buttons and six stimulation modes, the Lelo Tor 2 has a simple design and a flexible fit to help make it comfortable for penises of all sizes.

We set a high value on the materials used, which is why our materials come exclusively from Germany and the EU. Our platinum curing silicone comes from a certified medical manufacturer in the EU and our colors we make ourselves from pigments from Germany. Each of our fantasy dildos and sex toys is therefore unique and made just for you. Calexotics (formerly California Exotic) was the first sex toy company founded and operated by a woman, and produces a wide range of high-quality products for all sexual partners, orientations, and price points. Every product is designed, tested and manufactured to deliver a body-safe and exceptional experience.

Many sex toys can become a direct contact clitoral vibrator if you simply apply their vibrating components to the clitoris. However, there are also vibrators such as the Zumio that are designed to go the extra mile to bring you targeted, fast-paced clitoral stimulation through direct contact. We gave the alien-probe-like sex toy an honest review, and really enjoyed how deftly the antenna works to gently tap your clit until orgasm.

If it runs out of power, you can connect it to the removable AC cord and continue using it. Introducing the Kiiroo Control, an interactive controller that effortlessly attaches to your FeelStroker. With just a simple hand motion, you can control your partner’s device from anywhere in the world.

Suction toys concentrate vibrations and pulses of air that feel similar to oral sex in a small round cup that fits around the clitoris. There are now a huge number of suction toys on the market, but Womanizer did it first, and it is still considered by many to be the best of the bunch. The Womanizer Premium has 12 intensity levels that you can manually toggle between, as well as an autopilot mode that cycles through the various levels if you’d rather just turn it on and go. You can barely hear it once it’s under the covers, and it only starts working when it touches skin, which is a nice detail. Plus, it’s completely waterproof, making it easy to clean, not to mention great for those who like to take their toys into the tub.

Plus, the brand uses only recyclable cardboard materials in its packaging. We rounded up the 15 best sex toys to suit any preference and budget. Referral advertising is more organic in that it relies on a customer’s outstanding experience prompting them to rave to family and friends. However, there are ways businesses can push customers to refer their social circle to your sex toy business. One such means is to reward customers with discounts or merchandise for each referral.

Within a few years, the law was overturned, despite the state’s argument that women do not have a "fundamental or constitutional right" to items used for sexual pleasure. Jazz up your love life with sex toys for men, women, and couples from Good Vibes. Best of all, the popular adult retailer is offering a whopping 70% off select items during its current sale. Meanwhile if you’re looking for internal vibrators – The One Thrusting Rabbit is truly good enough to stop you in your tracks from texting your ex. With 10 different thrusting speeds to choose from, it’s the perfect vibrator to add to your rotation. Yes, many sex toys are designed for use with a partner and can enhance intimacy and pleasure between couples.

Using a lubricant can increase your enjoyment during solo or partner play, but not all types are created equally. "You can't go wrong with water-based lubricant, because it's kind of like the jack-of-all-trades lube and it's compatible with all your toys," says Engle. It features four intensities and four vibration patterns, and runs for an impressive three hours on a single charge. The Magic Wand can be used to produce pleasurable sensations for just about anyone, and the intensity of its vibrations is virtually unmatched. Brontë is a UX/UI designer and marketer based in Los Angeles, CA. She's been creating and promoting content for over 6 years, covering a range of topics in the payment processing industry.